Christmas Card

For this project, I designed a hand-illustrated Christmas card for a Florida-based company to include in their holiday gift bags. The card celebrates the spirit of their office Palm Beach location through a series of custom illustrations featuring recognizable and regional elements such as the Palm Beach Clock Tower, Florida oranges, an alligator, hibiscus flowers, a flamingo, and wrapped presents to tie in the holiday season.

Each illustration was first traced from reference photographs to create clean, hand-drawn line work. The artwork was then digitally colored and textured in Adobe Photoshop while maintaining a playful, illustrated style. Once finalized, the illustrated elements were brought into Adobe InDesign where I developed the overall layout, arranging the images into a cohesive composition with a unified color palette and balanced design.

The final card combines local Florida iconography with festive holiday elements, creating a unique seasonal piece that reflects both the company’s brand and the character of its Palm Beach location.